Roundy's
ADVERTISING/SOCIAL MEDIA SPECIALIST (Finance)
Desired
- Bachelor's Degree marketing, public relations, communications, or related field
- Awareness of emerging social platforms- Assist in the implementation of enterprise content and influencer strategy in support of the social media manager through drafting briefs, providing campaign feedback and partnership with the agency to assure deliverable are received, approved and published
- Support the development and execution of our 1:1 social customer engagement strategy
- Build meaningful connections and engage community members through dialog and messaging; moderate user-generated content and messages appropriately, based on company and community policies
- Monitor primary social channels proactively to gauge trends and real-time opportunities to engage in, aligned with our social strategy; develop and provide reactive supporting material and see through concept output from ideation to publishing
- Update and manage the enterprise social media calendar and facilitate any content approvals from social team members and internal stakeholders
- Share any relevant trends and developments with team on a weekly basis to assure awareness of competitors and/or other comparable brands that are activating on social media channels in unique ways
- Attend key internal meetings, creative reviews and agency status meetings to capture and consolidate key creative feedback and next steps
- Must be able to perform the essential job functions of this position with or without reasonable accommodation